LOCATION:
The Spoke Club
600 King St. West, Toronto, ON M5V 1M3

AGENDA:
6:00pm
Registration and networking
7:00pm
Introduction – Host – Gavin McGarry, President, Jumpwire Media
7:30pm
DEMO: Engine 001
Description: 001 Game Creator is a software platform that allows anyone to create video games without any coding. You could make the the next Angry Birds using this platform. Created by Mike Weir the platform was originally developed as a custom engine for personal gaming project. It has evolved to a game creator platform, exploding with an online presence of over 200+ downloads a day and thousands of users world wide.
Speaker: Tony Tie, Marketing & Business Development,  Engine 001
7:40pm
INTERVIEW with GetSetGames
Description: Everyone wants to know what is it like to create a successful casual game but we really want to know what it’s like to work with Apple.  Rob Segal from Get Set Games discusses how they created Mega Jump that has over 15 million players and is considered one of the best casual endless games in the App Store.
He will discuss:
- Numbers behind their games – number of downloads, daily plays, daily active users, etc.
- Marketing/promotion/ advertising of games:  how to get noticed in the crowded iPhone/Android market
-Analytics, tracking user actions understanding how they are playing your game
-Working with Apple as a partner
Speakers: Rob Segal, Director/Co-Founder, Get Set Games
8:30pm
EXCLUSIVE – Public Demo:
Description: CEO and Co-Founder of Creative D, Richard Kanee, will be providing a sneak preview of Drop Deck, a new platform that blends content distribution with social games through digital trading cards.  He will provide the first public demo of the platform as well as an overview of how media companies can use Drop Deck to drive digital revenue and broader marketing objectives.
Speaker: Richard Kanee, CEO and Co-Founder, Creative D
8:50pm
Wrap Up
9:00pm until late
Networking

SPEAKER BIOS

Rob Segal – @robertfsegal
Director/Co-Founder
Get Set Games

Rob has been developing software for almost 10 years working in the interactive/gaming application space with Cryptologic and the now defunct 3DNA eventually connecting with several friends to form Get Set Games in July 2009. In 2005, Rob co-founded and helps organize the annual Toronto Independent Game Development Jam (TO Jam -http://www.tojam.ca) and has been a key organizer in the event every year since.

Tony Tie – @tonytie
Marketing & Business Development
Engine 001

Before joining 001, Tony has worked in the marketing and advertising industry for several years. From large TV ad campaigns to SMB marketing pushes, Tony has worked with a wide range of clients to help grow their business. Tony recently joined 001 when developing his own game. He had met the team and instantly fell in love with the platform. He had joined 001 to lead all business development and marketing initiatives. With his love of technology, gaming, and marketing, Tony’s enthusiasm has made him the face of 001 to the business community.

Richard Kanee – @RichardKanee
CEO & Founder
Creative D

Richard Kanee is CEO and founder of Creative D, a Toronto-based entertainment software company whose products blend content, social media and games. His a 15-year veteran of digital media, including more than 10 years in strategy, product and business development roles at Canadian broadcasters CHUM and CTV.

Richard counts many Canadian and North American innovations in his accomplishments, including: first interactive television applications in Canada, the first broadcaster mobile video offering, the first cross-carrier ringtone store in North America, the first premium SMS program in North America, and the first licensed interactive music video channel in North America. He has also worked with brands and agencies to develop integrated marketing campaigns, microsites and advergames, including winning the Promax Gold award for an integrated mobile campaign executed with MuchMusic and McDonalds.

He also has significant experience in multi-platform content distribution, including structuring licensing deals with all four major labels as well as studios including Disney, Warner and Universal. He has also struck distribution agreements with Apple and with Canadian mobile operators Bell Mobility and Telus Mobility.

Richard hold a film degree from York University and was a resident at the Canadian Film Centre’s New Media program. He is a frequent speaker and instructor on the integration of digital and traditional media and emerging business models.

Gavin McGarry -@gavinmcgarry
Event Host
President
Jumpwire Media

Before founding Jumpwire Media in 2009 Gavin worked for online video start up Joost and was the Head of Cross Platform Business Development at global television production company Endemol.

Gavin has been working in media space for over 20 years. His past experience includes positions at major television networks as well as owning and operating a television production company and a boutique advertising agency. His company created some of the first crossmedia TV content and worked with major networks including NBC, Discovery, CTV, and Global Television. The full service ad agency serviced two national clients and explored integrating brands into television and online properties. In 2004 he moved from his native Canada to the UK to better understand the rapidly emerging mobile phone space. Through his position at Endemol he worked closely with the UK’s largest mobile operator O2 and helped develop leading edge content for multiple platform release. In 2007 he moved into the web video arena based out of the Joost’s New York office. He has spent time in Japan, Africa, Europe and China exploring and understanding the global digital media content market place. He is invited to speak at media industry conferences on a regular basis including: MIPCOM, International Institute of Communications, Harvard Business Club of New York, Ryerson University, NAPTE, Xmedia Lab, etc.

Evening event will focus on the monetization of online video and success stories from Vidal, BIZMEDIA.

Toronto, Canada (August 5, 2011) – Jumpwire Media announced today that YouTube rockstar Corey Vidal will be speaking at Crossmedia TO’s (http://crossmediato.com ) August 17th evening event. With over 175 videos on YouTube and over 50 million views, Vidal has been ranked as one of Canada’s “Most Viewed” Partners and “Most Subscribed” users of all time.

“In a time when almost all web video can be seen for free, making money with your own content can be nearly impossible,” said Gavin McGarry, founder of Crossmedia TO. “In an honest and organic way, Corey has been able to not only get over 200 000 subscribers, but he’s also found success in generating income from his online content. We are excited to have Corey joining us for this month’s event and talk about how he’s making money through online video. ”

Joining Corey will be Guy Gal, CEO of Toronto based digital video agency BIZMEDIA, who has been successful in developing, distributing and monetizing online video. The two will be on hand for an informal discussion on how to play the YouTube game right.

Also confirmed to speak at Crossmedia TO will be GlassBOX’s Simon Foster, and co-founders of ‘phygital’ (physical + digital) marketing specialists TabbleDabble.

This Months Media Sector Focus:
Web Video – How are people making money on Youtube?

LOCATION:
The Spoke Club
600 King St. West, Toronto, ON M5V 1M3

AGENDA:
6:00pm
Registration and networking
7:00pm
Introduction – Gavin McGarry, Host
Crossmedia statistics – Bryan Segal, comScore Inc
7:30pm
DEMO: TabbleDabble
Description: TabbleDabble provides marketing companies with mobile interactive touch screen solutions for attracting and connecting with consumers while collecting valuable data.
Speakers: Ravin Shah and Tishan Mills, Co-Founders, TabbleDabble
7:40pm
INTERVIEW with BIZMEDIA & Corey Vidal
Description: Using YouTube is easy, but making money on YouTube is hard. This presentation will highlight the players that are doing the YouTube game right, and provide perspective on existing and future revenue models.
Speakers: Guy Gal, Partner, BIZMEDIA and Corey Vidal
8:30pm
Case Study: GlassBOX
Description: A discussion on how GlassBOX is building a television company from scratch in a mutliplatform era.
Speaker: Simon Foster, VP Digital Publishing & Business Development, GlassBOX
8:50pm
Wrap Up
9:00pm until late
Networking

SPEAKER BIOS

Ravin Shah and Tishan Mills
Co-Founders
TabbleDabble

Ravin brings over 10 years of experience in technology consulting, strategy and project management working across the globe in countries including Canada, USA, India and Australia. His passion for leading edge technology and the emergence of new tablet devices drove him and business partner Tishan Mills to create TabbleDabble.
Ravin is an advocate of corporate philanthropy and has volunteered with the United Way, Junior Achievement and other non-profit organizations.

Tishan is an evangelist for the mobile revolution and a technology enthusiast. He has a passion for entrepreneurship and co-founded multiple companies as well as the Entrepreneur’s Association of the University of Waterloo. This led him to his current venture at TabbleDabble. Tishan has over 13 years of experience working in technology, consulting and financial institutions as a Software Architect, Consultant, Technology Author and Software Developer.

Guy Gal
Partner
BIZMEDIA

Guy Gal is the CEO of BIZMEDIA, a digital video agency, where he works with brands and corporations to develop and distribute online video content.
Guy is a thought leader in digital video. He was invited to speak about the commercial and artistic implications of digital video at both SXSW and NXNE this year, and is slated to take the stage at #140conf in September. His mission is to liberate video, commercialize digital video content, and make the internet a better place to spend time.
He currently serves on the Global Entrepreneurship Week and TEDxToronto advisory committees.

Corey Vidal

Corey Vidal is a Canadian online video content provider & digital media consultant. His nearly 200 YouTube videos been seen over 50
million times. His channel ranks in Canada’s top 15 “Most Subscribed”of all time, and ranks in the top 300 YouTube channels worldwide.

Simon Foster
SVP Digital Publishing & Business Development
GlassBOX

Simon is responsible for building and profiting from GlassBOX’s entertainment and lifestyle digital media business, managing product development, sales, marketing, content, funding, and tax credits. He is accountable for achieving aggressive audience and revenue growth targets across multiple digital entertainment devices.

At QuickPlay Media, Simon successfully launched XM Radio on mobile in the United States, as well as the first worldwide podcasting service on BlackBerry featuring ABC News and ESPN. He worked at Snap Media on the creation and execution of successful online content strategies for broadcasters such as CHUM and CTV. Simon is a graduate of the London School of Economics and Queen’s University, is the Co-Founder and Chairman of The Framework Foundation / Timeraiser, and serves on the Board of Directors of Canada’s National Ballet School.

Bryan Segal
Vice President
comScore, Inc

Presently, working at comScore Inc. as a Vice President, Bryan has a pulse on electronic media, the future of the Internet and its full spectrum. His love of statistics and Sociology at McGill University allow Bryan a broad knowledge base. His work in theatre as well as teaching in South Korea added to his rich global views and helped him to develop a creative mindset. Bryan’s creativity, energy, and a pervasive work ethic have helped him to become enriched and knowledgeable in his industry. Bryan works with prestigious clients such as Bell Canada, Astral Media, Yellow Pages Group, Rogers Communications, Canadian Broadcasting Corporation, Google Canada, Quebecor, The Weather Network, as well as many major Canadian agencies. In addition, Bryan is a dedicated member of the Internet Advertising Bureau Board of Directors, where he works actively to enhance digital media in Canada.

Gavin McGarry – Event Host
President
Jumpwire Media LLC

Before founding Jumpwire Media in 2009 Gavin worked for online video start up Joost and was the Head of Cross Platform Business Development at global television production company Endemol.

Gavin has been working in media space for over 20 years. His past experience includes positions at major television networks as well as owning and operating a television production company and a boutique advertising agency. His company created some of the first crossmedia TV content and worked with major networks including NBC, Discovery, CTV, and Global Television. The full service ad agency serviced two national clients and explored integrating brands into television and online properties. In 2004 he moved from his native Canada to the UK to better understand the rapidly emerging mobile phone space. Through his position at Endemol he worked closely with the UK’s largest mobile operator O2 and helped develop leading edge content for multiple platform release. In 2007 he moved into the web video arena based out of the Joost’s New York office. He has spent time in Japan, Africa, Europe and China exploring and understanding the global digital media content market place. He is invited to speak at media industry conferences on a regular basis including: MIPCOM, International Institute of Communications, Harvard Business Club of New York, Ryerson University, NAPTE, Xmedia Lab, etc.

Twitter: @gavinmcgarry

This Months Media Sector Focus:
Publishing

Where:
The Spoke Club
600 King St. West, Toronto, ON M5V 1M3

Speakers bios below

Evening Agenda
6:00pm
Registration and networking
7:00pm
Introduction – Host Gavin McGarry starts the night
7:05pm
Begin Present Feedback – Jordan Van Schyndel takes us through some very interesting new software for presentations.
7:10pm
Crossmedia statistics – Bryan Segal, comScore Inc
7:15pm
DEMO – HERD.FM
James Milward
Co-founder
“Herd.fm is the really awesome
geo-location music platform.”
7:20pm
Demo Q&A’s
7:25pm
10 Innovative Online Properties
7:30pm
5 Local Tech Companies
7:40pm
INTERVIEW with TORSTAR DIGITAL
Candice Faktor
Torstar Digital
Vice President, Strategy and New Ventures
Torstar Digital is a division of Torstar focused entirely on creating new businesses in high growth digital areas.
8:10pm
Interview Q&A
8:20pm
5 Students You Should Know
8:30pm
Speaker: Dr. Eric McLuhan – Celebration of Marshall McLuhan’s 100th Birthday
8:45pm
Q&A
8:50pm
Wrap Up
9:00pm to late
Networking

Speakers Bios

Candice Faktor
Torstar Digital
Vice President, Strategy and New Ventures

As Torstar Digital’s Vice President, Strategy and New Ventures, Candice is responsible for creating the next generation of Torstar Digital’s businesses and developing the company’s overarching growth strategy.

Candice has been at Torstar Digital since the beginning and has been instrumental in its growth. She has played a key role in the foundation of several start-up ventures, partnerships and acquisitions including Torstar Digital (now has over 250 employees and 8 businesses),Olive Media (Canada’s largest premium ad network), Travel Alerts (leading Canadian travel deals newsletter), Wagjag and Tuango (Canadian leaders in the group buying industry).

Some of Candice’s most recent new ventures include the launch of Shopcatch (Location based mobile shopping business), and Jaunt (travel group buying site).Candice is actively pursuing acquisitions and strategic investments in the high growth emerging areas of social commerce, mobile, and performance advertising.

Before joining Torstar Digital, Candice spent four years with the Monitor Group, a top tier strategy consulting firm.

Gavin McGarry – Event Host
President
Jumpwire Media LLC

Before founding Jumpwire Media in 2009 Gavin worked for online video start up Joost and was the Head of Cross Platform Business Development at global television production company Endemol.

Gavin has been working in media space for over 20 years. His past experience includes positions at major television networks as well as owning and operating a television production company and a boutique advertising agency. His company created some of the first crossmedia TV content and worked with major networks including NBC, Discovery, CTV, and Global Television. The full service ad agency serviced two national clients and explored integrating brands into television and online properties. In 2004 he moved from his native Canada to the UK to better understand the rapidly emerging mobile phone space. Through his position at Endemol he worked closely with the UK’s largest mobile operator O2 and helped develop leading edge content for multiple platform release. In 2007 he moved into the web video arena based out of the Joost’s New York office. He has spent time in Japan, Africa, Europe and China exploring and understanding the global digital media content market place. He is invited to speak at media industry conferences on a regular basis including: MIPCOM, International Institute of Communications, Harvard Business Club of New York, Ryerson University, NAPTE, Xmedia Lab, etc.

Twitter: @gavinmcgarry

Dr. Eric McLuhan

An internationally-known lecturer on communication and media, Dr. McLuhan has over 30 years’ teaching experience in subjects ranging from reading and literature to media, culture, communication theory, and Egyptology. He has taught at many colleges and universities in
both Canada and abroad. He worked closely with Marshall McLuhan for fifteen years and has also done extensive communication research. He has published many books and articles on media, perception, literature and the arts. Most recently, The Human Equation (BPS Books, 2011), Media and Formal Cause (NeoPoeisis Press, 2011), and Theories of Communication (Peter Lang, 2011).

James Milward
Co-Founder – Herd.fm
Executive Producer and Founder – The Secret Location

James Milward has a degree in Economics and a postgraduate degree in Interactive Art and Entertainment from the New Media Lab at the Canadian Film Centre. James has worked extensively in TV commercial production and documentary film, prior to defecting to the dark arts of interactive, thirsting for a bigger creative canvas.

James founded interactive boutique Secret Location in 2007. Encompassing online, mobile, animation and transmedia storytelling, Secret Location has subsequently built numerous award-winning large-scale digital entertainment and brand projects.

Currently, Secret Location has grown to a team of 25 and is currently working numerous campaigns for large brands and TV shows in Canada and the US. Over the last year, James and Secret Location have also created and built several original concepts into successful IP and venture funded businesses including Herd.fm and FanVewr, both officially launching in late 2011.

James has become a regular speaker at international conferences around the world including: SXSW Interactive, Flash in the Can, Next Media, The Banff World Television Festival, Reel Screen, the Boards Summit, Cross Media TO and Mesh Marketing.
James also serves on the digital advisory board of the Academy of Canadian Cinema & Television.

Bryan Segal
Vice President
comScore, Inc:

Presently, working at comScore Inc. as a Vice President, Bryan has a pulse on electronic media, the future of the Internet and its full spectrum. His love of statistics and Sociology at McGill University allow Bryan a broad knowledge base. His work in theatre as well as teaching in South Korea added to his rich global views and helped him to develop a creative mindset. Bryan’s creativity, energy, and a pervasive work ethic have helped him to become enriched and knowledgeable in his industry. Bryan works with prestigious clients such as Bell Canada, Astral Media, Yellow Pages Group, Rogers Communications, Canadian Broadcasting Corporation, Google Canada, Quebecor, The Weather Network, as well as many major Canadian agencies. In addition, Bryan is a dedicated member of the Internet Advertising Bureau Board of Directors, where he works actively to enhance digital media in Canada.

Jordan Van Schyndel
Co-Founder – Present Feedback

Jordan is an entrepreneur with a technical background, eye for opportunity, and first class spelling skills. He has been technical lead on a number of successful and innovative products, from mobile applications to real time billing systems.

As a co-founder of Present Feedback, he will be focusing his mad technical skills and boyish charm toward helping presenters engage with their audiences beyond what they could normally do themselves.

In his spare time, Jordan enjoys his musical instruments and a good restaurant patio.
Twitter: @engwise